b) Provision of contractual services

We process inventory data and content data for the purpose of fulfilling our contractual obligations and services. This data is passed on to third parties if there is a legal obligation to do so or on the basis of our legitimate interests for example in the economic and effective operation of our business. If we ask you for further data, this is voluntary information. Personal information is processed exclusively to fulfill the requested service and to protect our own legitimate business interests.

The purpose and our interest in the processing lie in the administration, financial accounting, office organization, and archiving of data, i.e., tasks that serve the maintenance of our business activities, performance of our tasks, and provision of our services. The deletion of data with regard to contractual services and contractual communication corresponds to the data mentioned in these processing activities.

All transmitted data is protected by TLS encryption. Transport Layer Security (TLS) is a protocol used to ensure secure data transmission on the Internet. The public-private key procedure is used here. This means that data encrypted with a publicly accessible key can only be decrypted again with a separate private key.

We stand for high security when you provide Personal Data. Aesthetics International uses technical and organizational security measures (TOMs) throughout the company to protect the data we manage from you against accidental or intentional manipulation, loss, destruction, or against access by unauthorized persons. For example, we regularly train all employees on current IT security topics.

Nonetheless, please note that databases or data sets that include Personal Data may be breached inadvertently or through wrongful intrusion. Upon becoming aware of a data breach, we will notify all affected individuals whose Personal Data may have been compromised, and the notice will be accompanied by a description of the action being taken to reconcile any damage as a result of the data breach. Notices will be provided as expeditiously as possible after which the breach was discovered.

Duration of data storage

We store Personal Data on our secure server and only for as long as it is necessary for the purposes for which it is processed or for as long as any consent you have given us has been revoked by you. Insofar as statutory retention obligations must be observed, the storage period for certain data may be up to 6 years, irrespective of the processing purposes.

Marketing

Insofar as you have also given us your separate consent to process your data for marketing and advertising purposes, we are entitled to contact you for these purposes via the communication channels you have given your consent.

You may give us your consent in a number of ways including by selecting a box on a form where we seek your permission to send you marketing information, or sometimes your consent is implied from your interactions or contractual relationship with us. Where your consent is implied, it is on the basis that you would have a reasonable expectation of receiving marketing communication based on your interactions or contractual relationship with us.

Direct Marketing generally takes the form of e-mail but may also include other less traditional or emerging channels. These forms of contact will be managed by us, or by our contracted service providers. Every directly addressed marketing sent or made by us or on our behalf will include a means by which you may unsubscribe or opt out.

Your data subject rights

Under the DPA, you have the following rights:

• Right to information;
• Right to have inaccurate or incomplete Personal Data corrected;
• Right to erasure;
• Right to restrict processing;
• Right to object to the processing;
• Right to data portability;
• Right to revoke consent; and
• Right to complain.

Integration of third-party services and content

We use content or service offers of third-party providers on the basis of our legitimate interests in order to integrate their content and services (hereinafter uniformly referred to as “content”).

This always requires that the third-party providers of this content are aware of the IP address of the user, as without the IP address they would not be able to send the content to their browser. The IP address is therefore necessary for the display of this content.

Third-party providers may also use so-called pixel tags (invisible graphics, also known as “web beacons”) for statistical or marketing purposes. The “pixel tags” can be used to evaluate information such as visitor traffic on the pages of our website. The pseudonymous information may also be stored in cookies on the user’s device and may contain, among other things, technical information about the browser and operating system, referring websites, time of visit and other information about the use of our website, as well as being linked to such information from other sources.

The following provides an overview of third-party providers and their content, together with links to their privacy policies, which contain further information on the processing of data and so-called opt-out measures, if any:

• Analytics and Tracking: Google Analytics by  Google LLC
• Fonts: Google Font API by  Google LLC
• Tag Management: Tag Manager by Google LLC
• Content Management System: WordPress by Automatic Inc
• Facebook Remarketing: Meta Platforms Inc
• Webhosting: SiteGround
• Notifications, Mailings, and Usage Statistics: Mailchimp by Intuit Inc.

The legal basis for the data processing is your consent and our legitimate interest.

Authorities and other third parties

In the event of certain legal incidents, we are obliged to pass on our customers’ data to law enforcement authorities or other third parties. This may be the case, for example, for official and court decisions or for legal and criminal prosecution.

How is my data protected?

We want you to feel and be safe on our website. Therefore, we take various measures to meet both the legal requirements and our own very high standards of data protection and data security.

Aesthetics International takes the protection of your Personal Data seriously. All data is handled and processed in accordance with the DPA, which ensures the highest standards of data protection.

Our data processing is subject to the principle that we only process the Personal Data that is necessary for the sensible and economic use of our offer. In doing so, we take great care to ensure that your privacy and the confidentiality of all Personal Data are always guaranteed.

All transmitted data is protected by TLS encryption. Transport Layer Security (TLS) is a protocol used to ensure secure data transmission on the Internet. The public-private key procedure is used here. This means that data encrypted with a publicly accessible key can only be decrypted again with a separate private key.

We stand for high security when you provide Personal Data. Aesthetics International uses technical and organizational security measures (TOMs) throughout the company to protect the data we manage from you against accidental or intentional manipulation, loss, destruction or against access by unauthorized persons. For example, we regularly train all employees on current IT security topics.

Nonetheless, please note that databases or data sets that include Personal Data may be breached inadvertently or through wrongful intrusion. Upon becoming aware of a data breach, we will notify all affected individuals whose Personal Data may have been compromised, and the notice will be accompanied by a description of the action being taken to reconcile any damage as a result of the data breach. Notices will be provided as expeditiously as possible after which the breach was discovered.

Duration of data storage

We store Personal Data on our secure server and only for as long as it is necessary for the purposes for which it is processed or for as long as any consent you have given us has been revoked by you. Insofar as statutory retention obligations must be observed, the storage period for certain data may be up to 6 years, irrespective of the processing purposes.

Marketing

Insofar as you have also given us your separate consent to process your data for marketing and advertising purposes, we are entitled to contact you for these purposes via the communication channels you have given your consent to.

You may give us your consent in a number of ways including by selecting a box on a form where we seek your permission to send you marketing information, or sometimes your consent is implied from your interactions or contractual relationship with us. Where your consent is implied, it is on the basis that you would have a reasonable expectation of receiving a marketing communication based on your interactions or contractual relationship with us.

Direct Marketing generally takes the form of e-mail but may also include other less traditional or emerging channels. These forms of contact will be managed by us, or by our contracted service providers. Every directly addressed marketing sent or made by us or on our behalf will include a means by which you may unsubscribe or opt out.

Your data subject rights

Under the DPA, you have the following rights:

• Right to information;
• Right to have inaccurate or incomplete Personal Data corrected;
• Right to erasure;
• Right to restrict processing;
• Right to object to the processing;
• Right to data portability;
• Right to revoke consent; and
• Right to complain.